teritori gives opportunities to users to solve individual and collective problems via the provided platform. The users can attract attention to the problems and opportunities around them and find collective solutions. As a result, they can shape the living conditions around them.
| Sector: | Social start-up, Social media |
| Stage: | MVP & Prototype |
| Establishment: | May 2019 |
| Location: | İstanbul, Türkiye |
| Team: | Mesut Çelik |
| Prototype: | https://teritori.klogsoft.com |
| Status: | Non-incorporate, in active investment phase. |
Start-Up Summary
teritori is a social interaction platform where you can discover and share what is happening around you. By joining teritori, you can interact with situations, users and behaviours around you. As a result, you can have positive contributions to local life.How?
You can announce the social, ecologic and economic problems that you face in your daily life to the public. Similarly, you can share the situations and behaviours that you appreciate on teritori. Also, you can make calls with the users on teritori and find a solution to the problems around you.
Moreover, you can interact with businesses and products on teritori to support the local economy.
Lastly, we would like you to know that we don’t have any artificial algorithms to measure you up to show sponsored ads. The content on teritori will set the natural course of life just like walking on the street.
Business Model
Value proposition: teritori gives opportunities to users to solve individual and collective problems via provided platform service. The users can attract attention to the problems and opportunities around them and find collective solutions. As a result, they can shape the living conditions around them.Target audience: Small or medium enterprises that are not chain companies, institutions and organisations
Marketing strategy: Businesses that rent their physical location on teritori map
Income model: teritori is free for individual users and sponsored content will not be shown to the users. The urban people are subjected to 3,000 written, oral or visual ads per day on average. This has become bothersome for most of us. On contrary to conventional mass communication platforms, the main income model of teritori is not ads or similar content. The main income model of teritori is virtual property. Businesses that want to rent their physical location on teritori maps will mark their businesses on teritori maps for a certain time when they pay the related rent fee. This way businesses can be easily discovered by users. In this case, businesses that mark their store on the map by paying the rental fee will be more visible than the other businesses and welcome more visitors. There are short- and long-term rental options for the businesses.
teritori is a social discovery platform that enables local businesses to rapidly reach their target audience in the global competitive environment and do hot sales. Business owners can rent their physical location on teritori maps and guide the users around them to visit their business. By listing products, services and events, they can instantly contact the users around them and rapidly respond to user needs.
Market Data
Market size: 3.000.000.000 ₺Competitors: Google Maps, Nextdoor, Foursquare, Twitter
Progression Log
November 2020: Web app type prototype is about to complete the first test process for both desktop and mobile versions based on 175 users and the collected feedback. The next step will be native app infrastructure. We are still looking for financial support and consultancy service.March 2021: The teritori v1.0 mobile application has been uploaded to the Google Play Store. It was successfully released after the technical review made by Google.
Hello,
You can view our live beta version (mvp & prototype) from the web address above.
We have been working since June 2019. Until today, we received professional support with prototype product design and promotion visuals. Additionally, we collected observation-based feedback from our social surrounding and individuals we have met regarding their teritori experience. At this stage of our project, we aim to gather financial resource and project consultancy support to offer our products to the society.
I would like to summarise our expectations from our project, team and potential investors in 3 minutes.
Our final aim in teritori project are to offer a mass communication platform service where individuals can discover what is happening around them and share what is happening around them. teritori is a social platform designed to positively contribute to local life with location-based shares and without commercial use of personal data.
When we designed teritori, we aimed to transfer local life experience to the digital environment and enables users to interact with each other to get to know what is happening around them and act. Additionally, we aim not to collect, analyse or use personal data for commercial purposes. Accordingly, instead of building out income model on sponsored content, we planned to achieve income by renting the (physical) locations of local businesses on teritori map.
Currently, there are 175 test users for the prototype created on a website. In the next stage of our project, we would like to develop our mobile app and offer it to our target audience. We are looking for financial resource and consultancy support for this purpose.
Thank you for your interest, Mesut
Mesut ÇELİK, 35
Kadıköy, İstanbul
Hello, I am teritori co-founder. For 15 years, I have worked on different scale web projects and start-ups in the software sector as a web developer.
I am working in software, technical infrastructure and operation fields of the teritori project. The main reason to work on this project is to offer a platform that can raise awareness to find fast, transparent and interactive solutions to social problems.
For teritori project, we gathered out experiences and created a prototype based on the current technology. As of May 2020, we started the beta stage with 175 users until we go live on the web to collect feedback and make necessary improvements. Based on the feedback from teritori users, we are doing the corrections/improvements.
We have talked to various local businesses for idea validation. Our short-term plan is to prepare the teritori business interface so that the local businesses can benefit from the service.
I am working in software, technical infrastructure and operation fields of the teritori project. The main reason to work on this project is to offer a platform that can raise awareness to find fast, transparent and interactive solutions to social problems.
For teritori project, we gathered out experiences and created a prototype based on the current technology. As of May 2020, we started the beta stage with 175 users until we go live on the web to collect feedback and make necessary improvements. Based on the feedback from teritori users, we are doing the corrections/improvements.
We have talked to various local businesses for idea validation. Our short-term plan is to prepare the teritori business interface so that the local businesses can benefit from the service.